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JB b.o.r.n.’s owner, Jonathan Bodrick, has created a compilation of hip and trend setting wearable looks that take from modern man & woman from day to night, work or weekend. High end designers Carlos Falchi, Christian Dior and Chanel can all be found here.


While the merchandise is high quality and the clientele beautiful, don’t be mistaken, a shopper’s experience is never an ostentatious one. Bodrick’s clothing is a fusion of the old and new/vintage with modern, for men and women who want the stylistic drama of the past, today.


The boutique and consignment shops of NoLita, the East Village and SoHo have long signified “Koolness” in New York, however, Harlem now has a store that aptly represents the taste of today’s artistic, free-style, intellectual, fashion conscious populace who settled there originally.

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